Top Priority Areas for Hotel Operators in 2017
The hospitality industry (excl. Travel) consists of companies that provide short-term accommodation, including hotels and casino hotels, motels, and inns dominated by large hotel chains. The industry continues to remain the bedrock of the American economy by providing accommodation to both the business and leisure travelers and thereby contributing to national GDP growth. Globally, the hospitality industry is experiencing a renaissance. Record high occupancy rates and pricing are widespread, and favorable economic and market conditions are projected to remain strong. While the market is providing exciting opportunities, most organizations are treading with caution due to the cyclicality of the market. In the US, the hotel assets continued to appreciate in 2016, but at a more modest pace due to slowing RevPAR(revenue per available rooms) growth and a rise in cap rates.